Tag: Millionaire Next Door

Part I of 3: The Millionaire Next Door. . . Swiss? Cheese Only

By Thomas J. Stanley on Sep 3rd, 2009 in Current Events

There has been a lot of press coverage recently about American citizens using Swiss accounts for tax evasion purposes.  I have spent thousands of hours researching the affluent and advising the majority of the top fifty financial institutions in America.  Yet, I have only spent about two (2) hours consulting with a group of executives employed by a bank […]

A Networking Pharmacist…and Millionaire Next Door

By Thomas J. Stanley on Jul 29th, 2009 in Millionaire Next Door Stories

Jerry the Pharmacist – Focus groups with millionaire-next-door types are always interesting. Participants in one particular focus group I conducted had to have a financial net worth of at least $5 million. At the onset, I asked each respondent to introduce themselves and briefly profile their vocations.  First there was a man who produced scientific […]

Marketing, Selling, and Networking

By Thomas J. Stanley on Jul 21st, 2009 in Other

Last week I received an email from a reader about the content found in my first three books:  Marketing to the Affluent, Selling to the Affluent and Networking with the Affluent and Their Advisors.  This writer was concerned that these books might be merely a rehash of each other. In fact, each book is unique, as you’ll see […]

Are You a Threezy or a Millionaire?

By Thomas J. Stanley on Jul 16th, 2009 in Millionaire Next Door Stories

A reader recently sent me this note about one of his clients . . . Hello, Tom: A client of mine, Fred – A Millionaire Next Door Type, is a tire dealer . . . claims he has three kinds of customers: onezys, twozys, and threezys. When a buyer walks into Fred’s store. . . […]

To Write or To Commute?

By Thomas J. Stanley on Jul 13th, 2009 in Studying the Wealthy

People often ask me why I write books.  I get a great deal of satisfaction explaining how millionaires become wealthy in one generation.  But also, I have given more than 3,000 lectures.  You cannot inventory these lectures.  To earn a living as a lecturer, you have to keep lecturing!  But with a book, once it […]